The movement has been bubbling away for over 50 years, and is now enjoying a fresh new revival among a younger generation of wives and homemakers. At the time, an antidote to second wave feminism, its teachings are entirely alien to the majority of women today, but is still proving itself (quietly) popular nonetheless.
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However, some 5 million+ book sales on marriage advice penned by a very happy suburban housewife may actually prove otherwise!Īllow me to introduce Fascinating Womanhood, a grassroots movement in support of housewives and traditional marriage which began in 1960s Missouri, USA. Andelin has tried to bring the word to others through classes, a newsletter and another book aimed at single women called “The Fascinating Girl” (also pri vately published).You could be forgiven for thinking the most famous, and the favourite poster-girl for women’s choices and lifestyle in the 1960s was feminist writer and activist, Betty Friedan. Since “Fascinating Woman hood” transformed her own life, Mrs. “I thought that marriage should be like a fairy tale. and I felt that my own marriage had drifted to a state of medi ocrity,” she said. “I began to observe all the troubles marriages around me were having. Her concern with woman hood stems from the state of American marriage, she said. Andelin said he owned a mil lion‐acre ranch.
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Andelin promotes cat tle ranches in this country and Australia where Mrs. After two years, she dropped out in favor of marriage.ĭr. Andelin, a former dentist turned businessman, when they were both stu dents at Brigham Young Uni versity (they are Mormons) where she was majoring in home economics. “A man wants a woman he can put on a pedestal and worship from below, some one whose character is supe rior to his,” Mrs. Andelin eschews tweeds or tailored clothes, anything that Is masculine in dress.
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On role‐playing within a marriage, she describes the man's role as threefold: guide (he rules the household), pro tector (he performs tasks re quiring superior strength), and provider (as enunciated in the Bible).Ī woman, by the same token must be feminine, ma ture, childlike and beruffled. With the onslaught of women's lib, however, ‘Fasci nating Womanhood” as philosophy was never more needed, she feels.
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“I came to New York three times hoping Doubleday would publish it, but they decided it went against the main stream,” she said. Andelin stumbled on and de cided to revise called “Secrets of A Fascinating Woman” written in the twenties. “Fascinating Womanhood,” which gives step‐by‐step in structions on her method for captivating a husband, was published In 1963 as the re sult of some booklets Mrs. Andelin dangles the prospect of achieving “celestial love,” a ? that turns a garden variety housewife into a “domestic goddess.” To do this requires that a woman combine her angelic and human sides, she says, and her ideal woman is called “Angela Human.” “They will make it easier for those who are tired and bored to take jobs away from their homes.” “Day care centers will en courage women to leave home,” she said. Women's lib has particu larly gained her ire with its proposals for more day care centers.